Started in 2012, Giving Tuesday reimagines a world built upon shared humanity and generosity. Because building a foundation takes time, Giving Tuesday isn’t just about one day. It is about...
For nonprofits and small businesses, marketing is often the most challenging aspect to get right. But it’s also the most crucial to support your fundraising efforts and growth. Imagine someone...
Unleashing the Power of First Impressions in Digital Marketing In today's fast-paced digital world, time is a precious commodity. With attention spans shrinking by the second, it's crucial for businesses...
Lights, Camera, Action! See the Power of a StoryBranded Video
You know what's better than telling your organization's story? Sharing it with a professional, engaging video! As video experts, we wanted to show you an example of a StoryBranded video...
A Real-World Example: Power of StoryBrand on a Website
Can a website tell a story? It sure can! The problem with most websites is the organization talks about how great they are without inviting the audience into a clear...
Ethical Storytelling Guidelines: I Wish I Would've Known…
"I wish I would have known." Does that sound familiar? Good intentions don't always equal good outcomes. Some of my best-intended actions have gone poorly because I wasn't properly informed. ...
CONNECT WITH YOUR AUDIENCE USING A CLEAR STORY You're working hard. How often do you get asked "what do you do?" Are you able to answer that in a way...
You work hard every day to change lives, and you deserve all the resources you can get to help you make a difference. A media consent form helps improve communication...
When we say, “editorial calendar,” we’re referring to a simple spreadsheet that helps you track the calendar year and your own content ideas for various marketing channels. We like to...
