Want to hear what happens when you put our two StoryBrand Guides and Dr. J.J. Peterson in a room together? A whole lot of fun and “aha moments” centered around our shared passion for great nonprofit communication!
Christian Hinojosa and I recently had the chance to sit down at the StoryBrand HQ studio in Nashville to record an episode of Marketing Made Simple – Talkin’ Shop, where we shared how to effectively use the StoryBrand framework for nonprofits.
Every day, we work with nonprofits and mission-driven businesses who are changing the world, but they struggle to get their message heard. They have incredible impact stories, but they can’t seem to reach donors or audiences effectively.
In this podcast episode, we unpacked how to:
- Craft BrandScripts tailored to different audiences
- Make your donors, volunteers, and Board feel seen, valued, and ready to act
- Use ethical storytelling that taps into hope, vision and clarity
Even if you’re a for-profit business, this episode offers some super-valuable insights!
Ready to hear the conversation? Tune in to discover how clear, powerful messaging can rally your supporters and create lasting impact.
We want to give a huge shoutout to J.J.’s Co-Host, April Sunshine Hawkins and their fantastic producer, Bobby Richards, for bringing it all together!
No behind-the-scenes peek at StoryBrand HQ would be complete without a photo with Donald Miller himself – the author of Building a StoryBrand!
