Target Hunger
Target Hunger is a Houston nonprofit tackling food insecurity on a large scale. Solace Media created a brand messaging guide and gala video to unify their voice, tell powerful personal stories, and inspire lasting support.
The Challenge
Target Hunger provides food assistance to thousands of families across Houston, but their messaging didn’t fully capture the scale, structure, or heart of their work. As they prepared for their annual gala, the team needed a powerful video to anchor the event and a messaging guide to unify how they talk about their mission across teams and channels.
The Solution
Solace Media led the development of a full brand messaging guide, rooted in interviews, survey feedback, and collaborative workshops. We also produced a flagship gala video, including two shoot days, interviews with clients (in English and Spanish) and team members, and supporting b-roll footage to highlight programs in action. The result was a clear, compassionate, and energetic portrait of the organization’s impact.
The Results
The messaging guide gave Target Hunger’s team a shared language to talk about who they are, what they do, and why it matters. The gala video helped elevate the event and engage supporters with real, personal stories. With these tools in hand, the organization is better equipped to inspire donors, train staff, and grow its impact in the fight against food insecurity.
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Target Hunger’s messaging guide and gala video equipped them to better engage donors, partners, and staff around their mission. What could be possible for your organization?
